SalesSmart: Built by Dealers for Dealers

SalesSmart started from necessity. Our founders were frustrated with the lack of quality reporting available on the market. It seemed many CRMs and Analytics provided data that neither related to the desired outcome or effectively pinpointed what was wrong in the Dealership Processes.

We built our first version of SalesSmart 20 years ago and now, SalesSmart is the smartest CRM and Business Intelligence Engine on the market. SalesSmart is built looking through the lense of the Dealers by Dealership Operations Experts, Analytics Specialist and Coaching Leaders. It is not a generic CRM that is shoehorned to work for the auto industry. It is designed with the processes and metrics most important to the industry.

Building it right took time.

The intricacies of Dealership Operations, managing staff effort and skills, and gathering the metrics to improve profitability was a painstaking journey. Because it was so hard, it is also why so many CRM’s and Reporting Tools have gotten it wrong. SalesSmart has got it right.

Coaching Powered by Automotivaters

Dan is Executive Director of international automotive business development consultancy and training company Automotivaters.

We help manufacturer networks, national sales companies, regional associations, large dealer groups, and individual dealers to implement strategies and build skills that lead to increases in volume, market share, profitability, and customer loyalty.

With our coaching and leadership strategies, we have been able to help dealers to develop teams of exceptional performers, as well as maximize staff retention.

Since our inception in 1987, we have worked with dealerships representing every brand. We have been selected by National Sales Companies representing BMW, Mercedes Benz, Toyota, Lexus, Volkswagen, Audi, Porsche, Land Rover/Jaguar, and Mazda to develop their dealer networks. Our consultancy integrates the departments of an NSC for greater coordination between the executive, sales, marketing, product planning, dealer development, and training departments.

Our Philosophy

Staying on top is a constant challenge and we have continued to evolve and improve our materials and methods to match changing customer behavior and market conditions. The challenge for dealerships is keeping a strong team at the top of their game when time, competitive pressure, and customer interaction all erode skills and attitudes. Todays highly informed shopper demands a modern approach.

Our Team

Dan Leboe


Dan has over 35 years experience in sales, sales management, and business ownership. He began his career as a retail automotive sales consultant. As a successful dealer, Dan recognized the need for more effective floor traffic management systems. He co-developed software to meet the need of the most progressive automotive dealerships. This state of the art software was designed, developed and tested over a period of ten years. He currently manages the software development team on new product development initiatives. This understanding of customer database management and systems is a major benefit to the dealer with volume increases in mind.

Steven Meekel

Chief Technology Officer

Steven Meekel was educated in Kamloops, BC at Thompson Rivers University. In 2004 he was brought on at ASL Internet (later bought by Canoe), as lead programmer and systems administrator. Within five years he worked his way up to the position of Director of IT Operations. During his time at ASL/Autonet he spearheaded the deployment of a brand new server infrastructure into additional data-centers across the country, managed the maintenance and continued development of the ASL/Autonet inventory and lead management systems, which at its peak involved 40+ team members spread across Canada, as well as numerous third party service providers

Riley Leboe

Vice President of Development

Riley began his career in automotive sales. Leaving the showroom floor, he’s dedicated his time to developing SalesSmart into the agile app it is today. Understanding the importance of analytics, user experience and data driven performance solutions, Riley works to insure SalesSmart delivers the most important information to its users.

Now that you know who SalesSmart is….

let us show you why we are so passionate about this powerful CRM and analytics app.

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