Dan has over 35 years experience in sales, sales management, and business ownership. He began his career as a retail automotive sales consultant. As a successful dealer, Dan recognized the need for more effective floor traffic management systems. He co-developed software to meet the need of the most progressive automotive dealerships. This state of the art software was designed, developed and tested over a period of ten years. He currently manages the software development team on new product development initiatives. This understanding of customer database management and systems is a major benefit to the dealer with volume increases in mind.